HILLTOP MONTESSORI
SCHOOL BRANDING

The goal is to design a new identity for Hilltop Montessori School. The new identity will include a logo that will be simple, adaptable, and communicate key ideals of a Montessori. The audience is parents of the current and future students as well as stakeholders. Keywords for the new Hilltop identity are simple, collaboration, and unity. The challenge was to design a unique symbol to communicate the new branding and identity of the school. The final design includes a letter from symbol to communicate the letter H for Hilltop and symbolizes two people sharing among one another. I kept the integrity of the previous brand by using the color green to also represent the nature and growth that a Montessori school exemplifies.